true label services
3+
Locations
5
Days A Week
10
People
1,000,000s
Impacted
MAE: building blueprints, bridges and brands
Content saturation is real. Audience attention is low. How do the talented break through? That’s where MAE comes in. Let’s cut through the noise and find your tribe. We offer a 360* approach to label services that gets you seen and heard. Whether you’re an emerging, existing or established name, we’ve got something for you. We offer all the structure and services of being signed to a label, without taking away your creative freedom. With MAE, you will increase your visibility, awareness, retention and loyalty.
SPOT OUR CLIENTS IN:
WE CHAMPION TALENT FROM AFRICA & THE DIASPORA
What do we do?
PUBLICITY
Effectively putting your name and craft in the media through brand journalism, media relations and reputation management
MARKETING
Strategically amplifying your upcoming release with adverts, influencer marketing and social media promotion
CAMPAIGNS
Efficiently managing every aspect of your next release, from start to end, with creativity and excellence in line with industry standards
CONSULTANCY
Impactful transformation through blueprints, strategies and roadmaps giving you with clear direction and tangible results
BRANDING
Intentionally creating the foundation and framework informing your brand with strategic positioning for maximum, global impact
DEVELOPMENT
Diligently and deliberately equipping you with skills; providing strategy, access, training and opportunities
Feeling stuck? Let us help!
PRESS
TV, Radio and Podcasts Interviews/Rotation
PUBLICATIONS
Newspapers, Magazines and Blogs
PLAYLISTS
Editorial and Independent
PROMO
Digital and Physical Amplification
PLACEMENT
Events and Appearances
Who are we?
Mae Management Consultancy Group (MAE) is a boutique agency who specialise in delivering label services for entertainers across all sectors from Africa and the Diaspora. With a mission of “building blueprints, bridges and brands”, this premium international team seamlessly apply efficient, effective and impactful strategies across project activation, product management, brand strategy, artist development, marketing and public relations. With a global team of seasoned and experienced professionals, MAE offer stellar services with measurable results. Founded in July 2019, MAE focuses on the sole goal of increasing the awareness of entertainers’ brand and improving the visibility of their products with excellence, integrity and purpose.
“It was a fantastic experience working with the MAE team, and I’m looking forward to executing more projects with them in the future”
Tayo Aina
Travel Content Creator
“It was great working with the team and honestly enjoyed all the work that was put into every aspect of last years campaign”
Adun
Solis4evr’s Manager
“Working with the team is great. A lot of the stuff we did together in 2024 were short notice and we still achieved high results”
Didi
Osas Ighodaro’s Manager
OUR CLIENTS (PAST & PRESENT) INCLUDE:
Alma Asinobi – AWAL – AV – Baba Kuboye – Bella Shmurda – Bien – Bob Marley – Candy Bleakz – Cedella Marley – CKay – Dai Verse – DJames – Duncan Daniels – Dusten Truce – Gemini Major – Grunt – Higo – Island Records – Justine Lee Brown – Keyz Emmanuel – King Perryy – KJ Spio – Kohdee – Lala Akindoju – Layi Wasabi – Liya – Longitude Africa – Maire – Mizzle – Nella – Nelly Baradi – Nkiru – No5hade – Odumodublvck – Osas Ighodaro – Oritse Williams – Oxlade – Pita – Princess Wonda – Rema – Remi Burgz – Samm Henshaw – Sarkodie – Shay La Rose – Shiikane – Shoday – Skip Marley – Special D – Sons of Sonix – Sony Music – Solis4evr – Tayo Aina – Teni – Tiwa Savage – Tolani – TrayC Selasi – Troniq Inc – Unity Cup 2025 – Universal Music – Victony – W1zzy – YouTube Music – Young T & Bugsey – Ziiki Media
A talented team
Meet MAE
Check out our experienced consultants who drive success
“Talent doesn’t break through by accident, it breaks with intention. We partner with entertainers and their representation to design intelligent campaigns and strategies that cut through noise, command attention, and build sustainable careers. We align industry standards, best practise and tangible experience, with creativity and purpose, achieving significant impact and reach. We specialise in increase value, measurable results and unforgettable visibility.”
Gracey Mae
CEO and Head of Label Services, UK
Foladele Falana-Ngadi
Senior Consultant, UK
Ralph Okobz
Consultant, UK
Vanessa Ezenwafor
Consultant, Nigeria
Oreoluwa Anibaba
Consultant, Nigeria
Ayomide Lamina
Consultant, Nigeria
Nana Samuel
Junior Consultant, Nigeria
Mary Olaoye
Consultant Intern, Nigeria
